Early access ICHRA Bridge Certification (HRB) • Founding Cohort Access

Overview

The ICHRA Bridge Certification (HRB) is a purpose-built designation designed to bridge the skillsets of the group benefits and individual health insurance markets.

Individual Coverage HRAs (ICHRAs) sit at the intersection of employer strategy, individual market regulation, and evolving federal oversight. Successfully operating in this space requires more than knowing the rules — it requires understanding how the ecosystem fits together in practice.

The HRB Certification is designed for brokers and advisors who want to engage in ICHRA responsibly, credibly, and at scale.

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Who This Certification Is For

The ICHRA Bridge Certification is intentionally built for professionals coming from either side of the market:

• Group brokers looking to understand the mechanics and real-world application of ICHRA, including the individual-market dynamics that sit underneath employer-sponsored arrangements
• Individual market brokers looking to expand into ICHRA and better understand the employer ecosystem, group strategy, and partner collaboration involved
• Consultants, TPAs, and ecosystem partners who work alongside brokers and need a shared framework for navigating ICHRA complexity

This is not an introductory overview. It is designed for professionals actively engaging — or preparing to engage — in the ICHRA market.

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What the Certification Covers

The HRB Certification curriculum focuses on policy, design, execution, and collaboration, including:

• ICHRA foundations, history, and regulatory framework
• Employer class design, contribution strategies, and affordability considerations
• Individual marketplace mechanics, subsidies, and special populations
• Premium reimbursement mechanics and communication strategy
• Known market challenges, pitfalls, and coordination issues
• Collaboration across brokers, HR consultants, SaaS vendors, and TPAs

The goal is not memorization — it’s sound judgment across markets.

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Founding Cohort Access (Limited to 30)

This page is for Founding Cohort access, which is available now and capped at 30 participants.

The founding cohort is intentionally limited to ensure early discussion, feedback, and policy context remain high-signal.

Founding Cohort Benefits Include:

• Permanent recognition as a Founding HRB Certificate Holder
• Early access to the designation training content (targeting a March 23 launch)
• Invitation to a closed policy briefing focused on ICHRA issues raised to CCIIO and how CMS leadership appears to be thinking about the next phase of the market
• Reduced annual renewal rate, locked in permanently for founding 

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Certification & Renewal Structure

• The ICHRA Bridge Certification is earned once
• There is no retesting required
• To keep the designation active, certificate holders complete an annual renewal, which includes:
  • Reviewing a concise regulatory update brief
  • Attesting to having reviewed current policy developments
  • Continuing the license to use the HRB designation and badge publicly

Founding cohort members lock in a reduced renewal rate for the life of the designation.

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Final Note

The ICHRA Bridge Certification exists to support a market that is maturing, evolving, and drawing increased attention. This designation is designed to help professionals operate confidently across markets, with an understanding that policy, technology, and implementation must work together.